Acting Head:     Professor Lee, Chin-chuan

                        BA Nat'l Chengchi, MA Hawaii, PhD Mich.

The department offers academic programs that converge traditionally diverse and separated mass communication modes (e.g. journalism, television/radio, advertising, public relations, and new media) and train students to be professional communicators with abilities to work in a converged media/information environment.  It emphasises the integral infusion of new technologies and scientific guidance with creativity in the education of communicators, which is supported by a state-of-the-art integrated and inter-compatible digital multimedia platform that provides a common digital infrastructure for all the media and applied research on communication (including digital TV shooting/editing studios, audio recording and advertising shooting/designing studios, and new media and eye tracking labs) set up amidst commercial companies in the InnoCenter and in the landmark Multimedia Building to be completed in 2009-10. The programs are taught by a strong team of scholars and educators, who were ranked number one in communication/media research in Hong Kong in the Research Assessment Exercise 2006.  Most of the staff members have extensive industry experience, and some of them are continuously active in professional activities.  The programs the department offers are: The BA (Hons) in English for Professional Communication (jointly run with the Department of English, with a media and communication stream), BA (Hons) in Integrated Strategic Communication; BA (Hons) in Media and Communication (pending approval); BA in Digital Television Communication (pending approval, jointly run with the School of Creative Media); and MA (Hons) in Communication and New Media.