About the School
Do You Want a Career in Creative Media?
Creative media encompasses a wide variety of positions in the media-related fields, including animation, multimedia design, advertising, television, film, publishing, arts administration and media production and in the business and manufacturing sectors where high-end technologies are increasingly used in the production processes.
If you are interested in developing yourself in areas such as computer animation, film and video production, multimedia design, production management, screenwriting, directing, digital art, or to become a critical media scholar, the School of Creative Media is the place for you.
Our Mission
Our mission is to train a new generation of transmedia specialists, professionals who are not only skilled in the technology of digital media but who are also versed in the art of storytelling and can integrate a multiplicity of media forms.
Our students are encouraged to develop their potential in critical thinking, innovation and the capacity to integrate technology and creativity. They are also trained to understand the business environment in which media industries operate. In addition to the mastery over the technological skills, they will be well-equipped to fill the leading positions and face challenges from the ever-changing media landscape.
Artistic awareness and creativity require intellectual curiosity, critical thinking, imagination and an appreciation of an interdisciplinary approach to all fields of media production. These themes run through all of the courses taught at the School. In selecting our students, we look for those who are open-minded, with broad interests and a willingness to explore new fields and develop new skills. We advise the applicant to present a portfolio of creative work – of whatever kind – which can demonstrate his/her talents.